Philip Charles ZERRILLO

Lee Kong Chian School of Business
Professor of Marketing (Practice)
Executive Director, Centre for Management Practice
Academic Director, PhD in Business (General Management)
Philip Zerrillo began his academic career at The University of Texas at Austin, and was a faculty member in the marketing department, as well as the Graduate Dean and the Dean of Executive Education.
In addition to his administrative roles, Dr. Zerrillo has written and taught extensively in areas of distribution channels, brand management, strategy, and counterfeiting and its effects on brands and brand valuation.
He has held faculty positions or taught courses at the Kellogg Graduate School of Management, Hebrew University (Jerusalem), Thammasat University (Bangkok), IMADEC University (Vienna), The Smith College of Business (University of Maryland), Owen School of Business (Vanderbilt), Sun Yat Sen University (Guanzhou), and Guido Luiss Carli School of Business (Roma).
Dr. Zerrillo currently holds the honorary “Dr. Benvenido Tontoco Chair in Retailing” at Jose Rizal University (Manila) and sits on the board of directors for Thammasat University College of Commerce (Thailand).
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